Company Profile

National CineMedia (NCM) is America’s Movie Network. As the largest cinema advertising network in the U.S., we unite brands with the power of movies and engage movie fans anytime and anywhere. NCM’s Noovie pre-show is presented exclusively in 57 leading national and regional theater circuits including AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (a subsidiary of Cineworld Group PLC, LON: CINE). NCM’s cinema advertising network offers broad reach and unparalleled audience engagement with over 21,100 screens in over 1,700 theaters in 190 Designated Market Areas® (all of the top 50). NCM Digital goes beyond the big screen, extending in-theater campaigns into online and mobile marketing programs to reach entertainment audiences. National CineMedia, Inc. (NASDAQ:NCMI) owns a 48.0% interest in, and is the managing member of, National CineMedia, LLC.

We currently derive revenue principally from the sale of advertising to national, regional and local businesses in pre-show, our cinema advertising and entertainment pre-show seen on movie screens across the U.S. We also sell advertising on our Lobby Entertainment Network (“LEN”), a series of strategically-placed screens located in movie theater lobbies, as well as other forms of advertising and promotions in theater lobbies. In addition, we sell online and mobile advertising through our Cinema Accelerator digital product to reach entertainment audiences beyond the theater.

Recent Releases

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Mar 15

The breakthrough study concludes that cinema is the number one media platform for consumers’ attention to advertising when measured against all other video platforms, including TV, CTV, social and digital ...

Feb 10

FCB New York Joins NCM’s Noovie® Studios as Young Lions Content Production Partner Young Lions Judges Announced NEW YORK --(BUSINESS WIRE)--Feb. 10, 2023-- National CineMedia (NCM®), the U.S. Representativ...

Jan 09

NCM Deepens Investment to Support and Elevate Diverse Young Creatives with First Cannes Lions Marketing Campaign, Represent! Registration Opens January 9 th NEW YORK --(BUSINESS WIRE)--Jan. 9, 2023-- The U...

Nov 17

NEW YORK --(BUSINESS WIRE)--Nov. 17, 2022-- Today, Affinity Solutions , the leading Consumer Purchase Data platform focused on delivering improved business outcomes, and National CineMedia (NCM ® ), Americ...

Nov 07

Third quarter AOIBDA at top end of guidance and exceeds consensus estimates Upfront advertising tracking towards strong finish at 85% of the historical average CENTENNIAL, Colo. --(BUSINESS WIRE)--Nov. 7, ...


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