NCM Fathom and Broadway Worldwide Present Exclusive Broadway
Musical Event This Spring in More than 530 Movie Theaters
CENTENNIAL, Colo.--(BUSINESS WIRE)--
MEMPHIS, Broadway's current Tony Award®-winning
Best Musical, is hitting big screens nationwide for an exclusive
four-night run on Thursday, April 28; Saturday, April 30; and Tuesday,
May 3 at 7:30 p.m., with a special matinee on Sunday, May 1 at 12:30
p.m. (all times are local). This is the first time the current Tony Award®-winning
Best Musical will be presented in movie theaters while concurrently
running on Broadway. In addition to the electrifying musical, audiences
will be treated to an exclusive behind-the-scenes look at the musical
that won four 2010 Tony Awards® and continues to play to
sold-out houses on Broadway. MEMPHIS was captured live in
performance with the original Broadway cast for this special Fathom
event presentation.
Tickets for MEMPHIS
are available at participating theater box offices and online at www.FathomEvents.com.
For a complete list of theater locations, prices and additional
information — including cast photos and other details —visit the NCM
Fathom website (theaters and participants are subject to change).
Presented by NCM Fathom and Broadway Worldwide, MEMPHIS
was captured live in performance at Broadway's renowned Shubert Theatre
in New York City, and will be broadcast to more than 530 movie theaters
nationwide through NCM's exclusive Digital
Broadcast Network. Broadway Worldwide's production team is led by
founder and executive producer Bruce Brandwen, Emmy Award®-winning
director Don Roy King (Saturday Night Live, CBS' The Early Show,
Survivor) and Grammy® and Emmy Award®-winning
sound producer Matt Kaplowitz (Ghandi, PBS' To Bear Witness).
MEMPHIS takes place in the smoky halls and underground
clubs of the segregated 50's, where a young white DJ named Huey Calhoun
(Chad Kimball) fell in love with everything he shouldn't: rock and roll
and an electrifying black singer (Montego Glover). MEMPHIS
is an original story about the cultural revolution that erupted when his
vision met her voice, and the music changed forever. Bursting off the
stage with explosive dancing, irresistible songs and a thrilling tale of
fame and forbidden love, this incredible journey is filled with
laughter, soaring emotion and roof-raising rock 'n' roll.
"We are absolutely thrilled to share the story of MEMPHIS and
its Broadway experience with audiences nationwide," said MEMPHIS
producer Sue Frost. "It's an extraordinary opportunity for all of us
involved with the production, and we can't wait for Broadway lovers
across America to see it on the big screen!"
MEMPHIS features a Tony®-winning book by Joe
DiPietro (I Love You, You're Perfect, Now Change) and a
Tony®-winning original score with music and lyrics composed
by David Bryan, Grammy Award®-winning keyboard player and
founding member of Bon Jovi. Directed by Tony® nominee
Christopher Ashley (Xanadu) with choreography by Sergio Trujillo (Jersey
Boys), the all-star cast features Tony® nominee Chad
Kimball, Tony® nominee Montego Glover, Derrick Baskin, J.
Bernard Calloway, James Monroe Iglehart, Tony® nominee
Michael McGrath and Cass Morgan.
"MEMPHIS has been dazzling audiences since its Broadway
premiere, and for the first time ever, audiences around the country will
be able to experience Broadway's current Best Musical at its finest —
direct from Broadway — in their own hometown movie theater," said Dan
Diamond, vice president of NCM Fathom.
MEMPHIS will launch a U. S. national tour in Memphis, Tenn., in
October 2011 at the Orpheum Theatre. Additional cities, dates and
casting will be announced at a later date. The national tour is being
booked by The Booking Group, contact Meredith Blair (212) 869-9280 www.thebookinggroup.com.
For more information about MEMPHIS on Broadway, please visit www.MemphistheMusical.com.
About National CineMedia (NCM)
NCM
operates NCM Media Networks, a leading integrated media company reaching
U.S. consumers in movie theaters, online and through mobile technology.
The NCM
Cinema Network and NCM
Fathom present cinema advertising and events across the nation's
largest digital in-theater network, comprised of theaters owned by AMC
Entertainment Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal
Entertainment Group (NYSE: RGC) and other leading regional theater
circuits. NCM's theater advertising network covers 170 Designated Market
Areas® (49 of the top 50) and includes approximately 17,300 screens
(16,000 digital). During 2010, over 675 million patrons attended movies
shown in theaters currently included in NCM's network (including
Consolidated Theatres, Rave Cinemas and R/C Theatres). The NCM
Fathom Events broadcast network is comprised of over 600 locations
in 162 Designated Market Areas® (all of the top 50). The NCM
Interactive Network offers 360-degree integrated marketing
opportunities in combination with cinema, encompassing 43
entertainment-related websites, online widgets and mobile applications.
National CineMedia, Inc. (NASDAQ: NCMI) owns a 48.3% interest in and is
the managing member of National CineMedia LLC. For more information,
visit www.nationalcinemedia.com
or www.ncm.com
or www.fathomevents.com.
(NCMI-F)
About Broadway Worldwide
Broadway Worldwide was established in 1995 as first-to-market in the
high definition, surround sound production and worldwide distribution of
Broadway musicals captured live-in-performance for digital cinema, DVD
and television. To date, Broadway Worldwide has captured and distributed
SMOKEY JOE'S CAFÉ, Broadway's longest running musical revue, Stephen
Sondheim's PUTTING IT TOGETHER starring Carol Burnett and JEKYLL & HYDE
starring David Hasselhoff.
NCM Fathom
Michelle Portillo, 303-792-8651
michelle.portillo@ncm.com
or
Scoop
Marketing for NCM Fathom
Erik Stein, 818-761-6100
estein@solters.com
or
Sam
Threadgill, 818-761-6100
sthreadgill@solters.com
or
The
Hartman Group for Memphis
Juliana Hannett, 212-398-1800
jhannett@thehartmangrouppr.com
or
Frances
White, 212-398-1800
Fwhite@thehartmangrouppr.com
Source: National CineMedia
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