NCM® Fathom Events and
RiffTrax Present Hilarious Cult Classic with All-New Live Comedic
Commentary from the Stars of "Mystery Science Theater 3000"
Broadcast to Select Movie Theaters Nationwide August 16
CENTENNIAL, Colo.--(BUSINESS WIRE)--
NCM® Fathom Events and RiffTrax present "RiffTrax
Live: ‘Manos' The Hands of Fate" in theaters for only one night
on Thursday, August 16 at 8:00 p.m. ET / 7:00 p.m. CT and tape delayed
7:00 p.m. MT / 8:00 p.m. PT. Featuring the same comedians from the cult
classic "Mystery Science Theater 3000" (MST3K), Michael J. Nelson, Kevin
Murphy and Bill Corbett will reunite on the big screen to fire off their
wisecracking commentary on the 1966 American horror feature "‘Manos'
The Hands of Fate." The event will be broadcast LIVE from Nashville
to participating movie theaters across the country. Attendees will be
treated not only to "Manos'" infamous abysmal acting, outdated effects
and seemingly endless cat fights featuring ‘The Master's' many
girdle-clad wives, but also a selection of free digital goodies.
Tickets for "RiffTrax Live: ‘Manos' The Hands of Fate" are
available at participating theater box offices and online at www.FathomEvents.com.
For a complete list of theater locations and prices, visit the NCM
Fathom Events website (theaters and participants are subject to change).
The event will be broadcast to more than 550 select movie theaters
across the country through NCM's exclusive Digital
Broadcast Network.
"Revisiting ‘Manos' again after 19 years will be like running into a
dear old friend—a friend who drinks all your beer and hits you up for
money," said Michael J. Nelson, RiffTrax creator and former host of the
Emmy-nominated, Peabody Award-winning ‘Mystery Science Theater 3000.'
"Still, we're thrilled to be able to bring this timeless classic to the
big screen. (Don't tell anyone but I seriously love this film.)"
Previous successful Fathom and RiffTrax events have included "RiffTrax
Live: Jack the Giant Killer" in August 2011, a hilarious riff of the
cheesy 1962 fantasy epic featuring giant rubber monsters and a
leprechaun in a jar; "RiffTrax Live: House on Haunted Hill" in October
2010, which took on the Vincent Price horror classic just in time for
Halloween; "RiffTrax Live: Reefer Madness" in August 2010, parodying the
legendary cult classic; "RiffTrax Live: Plan 9 From Outer Space" in
August 2009, skewering what is widely considered to be the ‘worst film
ever made'; and "RiffTrax Live: Christmas Shorts-Stravaganza" in
December 2009, featuring "Weird Al" Yankovic.
"Fathom's live in-theater events with the RiffTrax gang have been
tremendously popular with theater audiences," said Shelly Maxwell,
executive vice president of NCM Fathom Events. "With ‘Manos,' Mike,
Kevin and Bill are sure to deliver yet another side-splitting evening of
fun, packed with their signature brand of wisecracks."
Infamous for its significant technical deficiencies and continuity
flaws, "‘Manos' The Hands of Fate," written, directed, produced by and
starring Harold P. Warren, is widely believed to be one of the worst
films ever made. The plot revolves around a vacationing family who lose
their way on a road trip in Texas, and find themselves trapped at a
lodge maintained by a polygamous pagan cult. In 1993 "Mystery Science
Theater 3000" featured "‘Manos' The Hands of Fate," launching the film's
cult status.
**Editor Note: Michael J. Nelson, Kevin Murphy and Bill Corbett will be
available for select telephone, radio and television press interviews.
Artwork, bios and other promotional materials can be found at www.rifftrax.com/epk.
About National CineMedia (NCM)
NCM
operates NCM Media Networks, a leading integrated media company reaching
U.S. consumers in movie theaters, online and through mobile technology.
The NCM
Cinema Network and NCM
Fathom Events present cinema advertising and events across the
nation's largest digital
in-theater network, comprised of theaters owned by AMC Entertainment
Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal Entertainment Group
(NYSE: RGC) and other leading regional theater circuits. NCM's theater
advertising network covers 181 Designated Market Areas® (49 of the top
50) and includes over 19,000 screens (approximately 17,800 digital).
During 2011, over 670 million patrons (on an annualized basis) attended
movies shown in theaters in which NCM currently has exclusive, cinema
advertising agreements in place. The NCM
Fathom Events live digital broadcast network ("DBN") is comprised of
over 700 locations in 167 Designated Market Areas® (including all of the
top 50). The NCM
Interactive Network offers 360-degree integrated marketing
opportunities in combination with cinema, encompassing 42
entertainment-related websites, online widgets and mobile applications.
National CineMedia, Inc. (NASDAQ: NCMI) owns a 48.6% interest in and is
the managing member of National CineMedia LLC. For more information,
visit www.ncm.com
or www.FathomEvents.com.
About RiffTrax
Featuring former members of the Emmy-nominated, Peabody Award-winning
show "Mystery Science Theater 3000," RiffTrax is composed of Michael J.
Nelson, Kevin Murphy and Bill Corbett. Nelson has appeared on numerous
radio and TV shows, written a regular column for TV Guide and authored
many best-selling books. Perhaps best known as the man behind the plucky
red robot Tom Servo on "Mystery Science Theater 3000," Murphy is also
author of the bestselling book "A Year at the Movies: One Man's
Filmgoing Odyssey," and has provided film commentary for NPR's "Weekend
Edition." In addition to being a screenwriter and an
internationally-produced playwright, Corbett was the voice of the robot
Crow (version 2.0) on "Mystery Science Theater 3000," as well as many
other strange characters including the clueless alien The Observer
(a.k.a. "Brain Guy"). To find out more about RiffTrax, visit www.rifftrax.com.

NCM Fathom Events
Samuel Threadgill, 303-957-1749
samuel.threadgill@ncm.com
or
RiffTrax
Josh
Gemma, 858-794-8500 x109
josh@rifftrax.com
or
Scoop
Marketing for NCM Fathom Events
Erik Stein, 818-761-6100
estein@solters.com
Source: National CineMedia
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